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| Ads by Google READ MORE TrueCaller|Nimbuzz|Holaa|Android App  Holaa allows users to see details like the caller's name, photo and location during an incoming call live.
NEW DELHI: Mobile application maker Nimbuzz plans to offer India-specific features on its free caller identification app Holaa, which it says has crossed one million downloads since its launch four months ago, as it seeks to differentiate the product from its bigger rival Truecaller in its largest market.
Holaa, which emulates Truecaller in helping block spam calls from pesky spammers or other unwanted callers, allows users to see details, including the caller's name, photo and location during an incoming call live. "We will add a new feature soon where you can press a panic button on the app, which alerts the central monitoring system of the Delhi police about a number that is stalking you," said Nimbuzz CEO Vikas Saxena, adding Holaa will be a big draw for consumers in the Indian market where spam calling is rampant. The company is simultaneously working with some telecom operators in Jakarta, where spam callers will be charged higher than normal call charges, toughening their business case. India's telecom regulator has imposed tough rules on spam callers and spam messages, with penalties varying from high charges to blacklisting for two years. Mobile phone users can also choose whether they want solicited calls or messages, and specific kind of such calls or messages. But despite the norms, unwanted pesky messages and calls continue, leading to increased use of spam blocking apps. Truecaller has more than 100 million downloads, with India being its biggest market. The Swedish start-up got $60 million in funding from Kleiner Perkins Caufield & Byers and Sequoia Capital last year — valuing the company at $250 million — as per Financial Times, enhancing interest among investors in this category of services or apps. In comparison, Holaa is much smaller and is yet to raise investment on its own. But, Nimbuzz's Saxena said that identifying phone calls and blocking spam calls will become mainstream soon as larger companies like Facebook are planning to get into the ring and early starter Truecaller has already established a market. Facebook recently tested an Android caller ID app called 'Phone,' according to several media reports, and could be readying to launch the service soon. However, Facebook has not talked about the app officially yet. Gurgaon-based Nimbuzz, which was recently acquired by UK-based New Call Telecom pending approval from Foreign Investment Promotion Board (FIPB), brought former employees from top phone making companies, including a software consultant who has worked with Apple in Cupertino, a software developer and a product manager from Nokia and advertising services manager from BlackBerry, at almost the same remuneration levels as that in Silicon Valley. "Given the pace at which the Indian start-up space is moving, professionals can do the same kind of work here as in Silicon Valley," Saxena said. Holaa does not require internet connection to work, unlike Truecaller, and offers analysis of the user's call patterns and time spent on phone calls. Follow TOI Tech on Twitter >>> @toi_tech Like TOI Tech on Facebook >>> TOI_tech
Apps are one of the best things to have happened to mobile phones. No other feature of the phone has made our lives as simple and easier as apps. From paying telephone bills, to checking your bank account to monitoring your BP, you can do all this and much more, courtesy the wide world of apps.
However, with thousands of apps available, picking the right app can be a challenge. Here is a list of some of the most quirky and useful apps that you should be using right now.
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